MKT竞争激烈?提前准备+稳扎稳打,工科也能跨申上岸CUHK!
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邱佳媛
2023年04月10日
阅读量:1900
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<div id="item_1726027235192" class="znz-autocompleter-item znz-autocompleter-student type-1" contenteditable="false" data-item-data="{"id_cust":181334,"name_cust":"lijiayi","cname_cust":"李嘉逸","univ_cust":"北京交通大学","major_cust":"机械电子工程(中外合作办学项目)","eng_cust":"雅思:7.0(L:8.0/R:7.5/W:6.0/S:6.0)","gpa_cust":"87.3","apply":"55757,55752","college_id":4,"name":"L同学","url":"https://www.compassedu.hk/college_4","applys":[{"cname_univ_aply":"香港大学","major_cname":"创新设计与科技(工程)理学硕士","sub_aply":"2022-11-14","offer_aply":"2023-04-03","id":67612,"push_research_time":"0000-00-00","result_aply":"录取","url":"https://www.compassedu.hk/majr_67612"},{"cname_univ_aply":"香港中文大学","major_cname":"市场学理学硕士(CUHK-Shenzhen)","sub_aply":"2022-10-10","offer_aply":"2022-12-01","id":62869,"push_research_time":"2022-11-24","result_aply":"入学","url":"https://www.compassedu.hk/majr_62869"}]}" data-item-type="6">
<div class="znz-autocompleter-content">
<div class="header">
<div class="text">学员背景</div>
</div>
<div class="main-card">
<div class="name-wrapper"><img class="decorate-left" src="https://info.compassedu.hk/pc/img/article/detail/student-card-title.png" />
<div class="name" contenteditable="true">L同学</div>
<img class="decorate-right" src="https://info.compassedu.hk/pc/img/article/detail/student-card-title.png" /></div>
<div class="college-wrapper">
<div class="title">本科背景</div>
<div class="detail-wrapper">
<div class="basic"><a class="college link" href="https://www.compassedu.hk/college_4" target="_blank" rel="noopener">北京交通大学</a>
<div class="major">机械电子工程(中外合作办学项目)</div>
</div>
<div class="score">
<div class="score-item">
<div class="label">GPA:</div>
<div class="value">87.3</div>
</div>
<div class="score-item">
<div class="label">语言成绩:</div>
<div class="value lang-edit" contenteditable="true">雅思:7.0(L:8.0/R:7.5/W:6.0/S:6.0)</div>
</div>
</div>
</div>
</div>
<div class="apply-wrapper">
<div class="title">录取院校</div>
<div class="detail-wrapper">
<div class="apply-item"><a class="college link" href="https://www.compassedu.hk/majr_67612" target="_blank" rel="noopener">香港大学创新设计与科技(工程)理学硕士</a>
<div class="time-wrapper">
<div class="time-item">
<div class="label">申请时间:</div>
<div class="value">2022-11-14</div>
</div>
<div class="time-item">
<div class="label">录取时间:</div>
<div class="value">2023-04-03</div>
</div>
</div>
</div>
<div class="apply-item"><a class="college link" href="https://www.compassedu.hk/majr_62869" target="_blank" rel="noopener">香港中文大学市场学理学硕士(CUHK-Shenzhen)</a>
<div class="time-wrapper">
<div class="time-item">
<div class="label">申请时间:</div>
<div class="value">2022-10-10</div>
</div>
<div class="time-item">
<div class="label">录取时间:</div>
<div class="value">2022-12-01</div>
</div>
</div>
</div>
</div>
</div>
<div class="exprience-wrapper active">
<div class="title">主要经历</div>
<div class="detail-wrapper">
<div class="operate-wrapper">
<div class="add"> </div>
</div>
<div class="exprience-item">
<div class="label" contenteditable="true">竞赛经历:</div>
<div class="value" contenteditable="true">
<div data-v-09355b51="">2022.02至2022.05 美国大学生数学建模大赛</div>
</div>
<div class="operate-wrapper">
<div class="delete"> </div>
</div>
</div>
<div class="exprience-item">
<div class="label" contenteditable="true">实习经历:</div>
<div class="value" contenteditable="true">
<div data-v-09355b51="">2022.04至2022.08 小红书实习生</div>
<div data-v-09355b51="">2022.02至2022.03 联想实习生</div>
</div>
<div class="operate-wrapper">
<div class="delete"> </div>
</div>
</div>
<div class="exprience-item">
<div class="label" contenteditable="true">学生活动:</div>
<div class="value" contenteditable="true">示例:辩论队队员、校学生会外联副部长</div>
<div class="operate-wrapper">
<div class="delete"> </div>
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<span class="znz-autocompleter-operate"> <span class="link-operate"> <span class="toggle"> </span> </span> <span class="card-operate active"> <span class="edit active"> </span> <span class="content"> </span> </span> </span></div>
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<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;">2021年11月,L同学和我们签约后正式开启了留学申请之路。L同学本科专业是211院校的机械电子工程专业,由于个人在本科期间的一些见闻和经历,L同学对市场营销这个领域产生了浓厚的兴趣,并确定了自己的申请计划:跨申港三新二市场营销专业。</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><span class="h1" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 20px;">合理时间规划+针对性背景提升</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;">众所周知,港三新二的Marketing专业竞争都颇为激烈。<strong style="margin: 0px; padding: 0px; box-sizing: border-box;">根据往年的录取情况,收获这些专业offer的大都是985/211院校商科类专业的高GPA学生,很多商科本专业的申请选手都是摩拳擦掌、想要在其中争得一席之地的。</strong>因而对于工科背景的L同学而言,跨申marketing客观上存在难度。</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><br /><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;">不过,好在L同学本科期间学习成绩优秀,GPA 85+具有一定的优势,而且11月份这个时间节点对于23fall的申请而言相对比较早,有比较充足的准备时间。</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><br /><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;">首先在选校组合的确定上,我们综合考虑了L同学的申请意愿、个人背景以及往年各相关专业的拒录情况,除了规划港三新二的marketing专业,还沟通选择了工业工程方向和电子电气方向等和其本科专业更加对口的专业,这样提高了其整体组合的申请成功率,一定程度上也保障了L同学能够录取到排名更高的学校。</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><br /><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;">其次,作为出发比较早的跨申选手,我们在申请前期为L同学制定了合理的时间规划。面对竞争激烈的专业,申请者的语言能力和软件背景也是拉开差距的重要因素。因而签约之初,我们为L同学提供了雅思复习资料,L同学个人的执行力也非常强,在12月就考出了雅思总分7的成绩,为23fall的申请奠定了良好的基础。</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><br /><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;">另一方面,软件背景的提升也十分重要,在规划阶段,我们为L同学搜罗了合适的竞赛和实习信息,准备了投递相关实习的简历。而L同学的主动性很强,一直以来都非常积极地配合,在11月份到23fall申请季开始的阶段,分别积累了2022MCM美国大学生数学建模大赛、联想市场营销实习生、小红书营销实习生等经历,进一步丰富了申请的软件背景。</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><span class="h1" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 20px;">增强文书对口性+稳扎稳打的面试!</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;">2022年4月,L同学启动了留学文书的准备工作,以marketing作为主申的方向和专业。<strong style="margin: 0px; padding: 0px; box-sizing: border-box;">我们在文书中着重凸显了L同学对市场调研过程的逐步熟悉、数据分析能力的提升,经典营销案例的学习,习得的知识如何应用于实际营销方案策划等等,</strong>增强了其和专业的对口性,凸显了L同学一路以来在marketing领域的沉淀,也展示了她个人对专业的感悟和认知。</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;"><strong style="margin: 0px; padding: 0px; box-sizing: border-box;">在10月,L同学收到了CUHKSZ Master of Science in Marketing专业的面试通知,我们随即为其提供了详尽的面试材料和具有针对性的模拟面试辅导。</strong>在整个准备过程中,L同学虽然担忧面试的情况,但同时依然坚定地稳扎稳打走好每一步。在正式面试时,面试官提出的问题基本都是之前准备过的,从而非常顺畅地完成面试流程,并集中展现了自己的个人特质,也最终在12月初收到了申请季的第一枚offer~</span></p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"> </p>
<p style="margin: 0px; padding: 0px; box-sizing: border-box; color: #262626; font-family: 'PingFang SC', 'Microsoft Yahei', 'Microsoft Yahei UI', 'Segoe UI', Tahoma, SimSun, sans-serif, 'Hiragino Sans GB'; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-align: justify;"><span class="p" style="margin: 0px; padding: 0px; box-sizing: border-box; font-size: 16px !important;">美好的事物都值得等待,相信后续L同学可以收获更多的好消息,圆满结束申请季!</span></p>
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