对社会研究感兴趣?不如先来实践一下!|《基于新浪微博文本的疫情下社交媒体情绪研究》
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对社会研究感兴趣?不如先来实践一下!|《基于新浪微博文本的疫情下社交媒体情绪研究》
指南者留学 西西 2023年10月17日 阅读量:1160
<p style="text-align: justify;"><img style="margin: 20px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; max-width: 100%; display: block; cursor: pointer;" src="https://info.compassedu.hk/sucai/content/1694419684225/1694419684225.png" width="808" height="61" /></p> <p><span class="p">很多同学在留学准备前期都经常很迷茫,<strong>对申请目标,甚至未来职业发展方向都拿不定主意,不知道要如何选择。</strong>想提前通过实习来进行全方位的了解,但无奈<strong>实习试错机会少</strong>,而通过项目实战,却是个高性价选择。</span></p> <p><span class="p">&nbsp;</span></p> <p><span class="p">通过精心设计的项目,可以<strong>了解业界常规的作业模式,</strong>进行类似实践,这对发现职业兴趣、提升相关技能、积累实操经历都非常有益。</span></p> <p><br /><span class="p">本次项目可以帮助同学们学习<strong>文本分析、统计学、可视化</strong>等方法在社科领域的应用能力;提升社会研究数据意识与技能,熟练应用常用工具;增加社科领域项目经历,实践完整流程,丰富自己的简历。</span></p> <p><br /><span class="p">指南者的社科项目实战涵盖了<strong>描述性统计、可视化、显著性检验、因子分析、回归分析、词频分析、情感分析</strong>等前沿方法,以及SPSS、ROSTCM社科常用工具。</span></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><br /><span class="p">我们一起来看看在《基于新浪微博文本的疫情下社交媒体情绪研究》项目中,同学们都做了什么。</span></p> <p style="text-align: justify;"><br style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;" /><span style="color: #1dadff;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><span class="h1" style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 20px; color: #000000;"><span style="color: #1dadff;">PROGRAM</span></span></strong></span></p> <p style="text-align: justify;">&nbsp;</p> <p><span class="p">2022年的上海疫情,牵动无数人的心,随着事态发展,社交媒体上的相关讨论愈发激烈,网络情绪成为社会关注的重点议题。而新浪微博,具有强互动、用户多元、信息开放式传播等特点,是目前国内网络舆情研究的重要社交平台。以新浪微博为代表,考察该轮疫情中网络情绪的倾向、演化和传播,具有重大意义。</span></p> <p>&nbsp;</p> <p><span class="p">本项目将从新浪微博文本数据出发,通过文本分析,研究疫情期间微博舆情中的主导情绪及其发展过程;分析不同网络情绪的传播效果差异;并通过词频分析等方法,梳理主要舆情焦点,在此基础上对政府相关部门的应对与引导工作提出实务建议。</span></p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: justify;"><span style="color: #1dadff;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><span class="h1" style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 20px; color: #000000;"><span style="color: #1dadff;">优秀学员报告展示</span></span></strong></span></p> <p style="text-align: justify;">&nbsp;</p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpuxnwhj.jpg" width="808" height="1143" /></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpCWmIqU.jpg" width="808" height="1143" /></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpk22WGY.jpg" width="808" height="1143" /><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpemHYEF.jpg" width="808" height="1143" /><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpoIVCPR.jpg" width="808" height="1143" /><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpLNZPnD.jpg" width="808" height="1143" /><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_php0hUx8e.jpg" width="808" height="1143" /><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpYMla0L.jpg" width="808" height="1143" /></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;">&nbsp;</p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: justify;"><span class="p">该项目是一个含金量很高的社科实战项目,将统计学与文本分析应用到社会事件研究中,从最后展示的报告来看,可以看到L同学对于整个研究过程的思路是很清晰的,并且可以选择合适的工具去解决问题:</span></p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: justify;"><span class="p">1.<strong> 可以看出来L同学对于SPSS与ROSTCM软件的熟练使用,</strong>可以用SPSS完成描述性统计分析与方差分析等操作,ROSTCM完成词频统计与情感分析等操作。值得一说的是对于excel绘制常见可视化图表以及wordart绘制词云图展示;</span></p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: justify;"><span class="p">2.<strong> 对于统计方法与文本分析的应用也是可圈可点的,</strong>可以通过情感分析得到每条博文的情感类别,统计事件总体的情感分布与时间维度的情感变化。通过词云图了解不同情感类别的用户的集中讨论点,最终还对比了不同情感的博文在传播途径上是否存在显著区别;</span></p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: justify;"><span class="p">3. <strong>整体的报告撰写结构清晰、有理有据、层层递减</strong>,看的出来L同学对于整个项目的研究思路是很清晰的,对于各种方法都是十分熟练的可以对结果进行充分的解读。</span></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal; text-align: justify;">&nbsp;</p> <p style="text-align: justify;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><span class="h1" style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 20px; color: #000000;"><span style="color: #1dadff;">项目背书</span></span></strong></p> <p style="text-align: justify;">&nbsp;</p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><img src="https://info.compassedu.hk/info_imgUrl_phpznFbEW.jpg" width="808" height="570" /></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><span style="color: #1dadff;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><span class="h1" style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 20px; color: #000000;"><img src="https://info.compassedu.hk/info_imgUrl_phpDOVSER.jpg" width="808" height="570" /></span></strong></span></p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: justify;"><span style="color: #1dadff;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><span class="h1" style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 20px; color: #000000;"><span style="color: #1dadff;">学习过程</span></span></strong></span></p> <p style="text-align: justify;">&nbsp;</p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_php2eYdMR.jpg" width="484" height="572" /></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_php8SPRYC.jpg" width="481" height="575" /></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpir4bWr.jpg" width="554" height="258" /></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;">&nbsp;</p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;">&nbsp;</p> <p style="text-align: justify;"><span style="color: #1dadff;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><span class="h1" style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 20px; color: #000000;"><span style="color: #1dadff;">报名信息</span></span></strong></span></p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: center;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;">文末扫码咨询</strong></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><img style="display: block; margin-left: auto; margin-right: auto;" src="https://info.compassedu.hk/info_imgUrl_phpCKtMAk.jpg" width="750" height="4072" /></strong></p> <p style="margin: 5px 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: #000000; font-size: 14px; white-space: normal;"><strong style="margin: 0px; padding: 0px; font-feature-settings: 'tnum'; box-sizing: border-box; line-height: 1.75; font-family: 'Tahoma For Number', 'Chinese Quote', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'PingFang SC', 'Hiragino Sans GB', 'Microsoft YaHei', 'Helvetica Neue', Helvetica, Arial, sans-serif;"><img src="https://info.compassedu.hk/sucai/content/1697509301101/1697509301101.png" width="808" height="188" /></strong></p> <p style="text-align: center;">&nbsp;</p>
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